Universal Epic Universe


Coming up soonArt Direction, Immersive Branding
Lucid Reality Labs is working with Universal Studios to create immersive branding experiences for Epic Universe Orlando opening in 2025. 

Led the creative direction for 5 different immersive branding concepts by participating in sales pitch, generated 20+ concepts for the experiences;
Early research and prototype with building platforms to recommend the best building platform to the clients;
Created 100+ pages of detailed user storyboards and designing detailed user experiences;



The project is confidential, reach out to learn more about my experiences.